Matt Connarton Unleashed: Vero G (2024)

0:00 Speaker 1: Vero G.

0:00 Speaker 2: How you doing, welcome?

0:02 Speaker 1: Hey, I'm doing good. Thank you guys as far for I'm good. I guys doing good morning.

0:08 Speaker 2: Good morning. Yeah, we just played brand new media great.

0:11 Speaker 1: Track, thank you and you appreciate it.

0:15 Speaker 2: Yeah. Yeah. So, so what's been going on? So we Uh it's been more than a year since you've been on the show with us. Uh, what's uh? But you've always got a lot going on. You know, you're you're a musician obviously, but you don't just release music. You've got your kind of a I think I refer to you as a multi what did I what did I say on Facebook? A multimedia sensation something like that. Uh So yeah, get us, yeah yeah, get us up to speed. What's been going on?

0:44 Speaker 1: Yeah, definitely another problem. So yeah, first, as you guys know, all the albums already out it's called Brandon Me is almost of your platforms. Prior to that, I just got a book out which is called Going Too Soon. And as you know, the song Guests played last time that's based on that, which is you know, Losing a Child and esports and it's out now on Amazon's and that's that's really all supported that you guys can Prior to that, I'm also working on other film projects for next year. It's going to be like an uplifting, motivational kind of short film or dark film they call it uh so beel sometimes for next year, made by January.

1:18 Speaker 1: So also you guys getting an exclusive on a show as well. I will be releasing a single based upon me. My mother had passedway this year in May, and I wanted to do something and honored her. So I decided to work on a single which will be called Since You've Gone Away, and that'll be coming out next year in January as well. So I'm working on a lot of projects in network.

1:41 Speaker 2: Yeah that's the thing. Like I said, you've always got a lot going on at once. What so Yeah, sorry to hear about your mother, that's uh yeah, it makes me whenever I hear that, you know, it makes me kind of take stock and I, you know, realize how fortunate I am to to still have my parents. But was was she a big Was she a big influen and saw on you growing up?

2:02 Speaker 1: Oh? Yes, she played a huge role into the like this variation you can say, behind me getting into music and the passion behind that. And you know now that she's gone, I kind of like just really hits me home sometimes.

2:15 Speaker 2: Yeah, no doubt. The reason I'm curious about that is, you know, you you obviously you have a very impressive work ethic because you do so much. And I wonder if that's something that you got from her, or if that's something that you just kind of you know, sometimes not everything we get from our parents, So some things are just kind of the wiring in our brain is what it is for whatever reason, and we just kind of go go in different directions. But I was just curious if that was something you got from her or from other family members.

2:46 Speaker 1: For the most part, I mean, my parents always show me, especially young as like to really work hard in which you belie even go all the way, So they had somewhat of a pivotal role for that. But I think for the most part, I just think you're generally it's something that was a drive of mind that I really want to just I want to if I have to get something's gonna have to with myself and doing it for many years, I was like, you know, I gotta go and do it because somebody will do it that way I do it. Yeah, And you know you've seem, like you said, the journey.

3:13 Speaker 1: I think we also for many years and you know, just to see the amazing feedback of love beginning receiving from you know, your soul, you guys and other people, and it's just an amazing it's an amazing journey.

3:23 Speaker 2: Yeah. Absolutely, What is your uh And by the way, I'm looking at your website by the way and vog music dot com. And you know, I'm curious because you know, a lot a lot of musicians listen to the show, a lot of industry people. How do you you know, what is your approach to kind of because you do have a lot going on and you're able to to promote it all and get it all out there. Do you do you have a strategy that you use in terms of social media or marketing yourself, Like, I'm really interested in what your approach is to that because sometimes when someone has these various different creative outlets, it's hard to sort of disseminate that to the you know, to the public, you know, and build a fan base because they're not sure what to pay attention to.

4:08 Speaker 2: Like, what's what's your approach to marketing? Or if you have one and maybe you don't maybe you just kind of put it all out there. I don't know, but you must be doing something right because you get a lot of you do get a lot of positive attention.

4:20 Speaker 1: Thank you. I appreciate that. No, I honestly, Matt, I think it's like Toronto error. That's how I learned from doing it for a good amount of years.

4:30 Speaker 2: Now.

4:30 Speaker 1: I think it's from error and how I work. How how are I do with the marketing and promotions is like like yourself. You know, I have for friends like you who are really like supportive and you know, I also I've been realizing that I've been using Facebook ads, which helps a whole lot now, because you know, it's one thing is you as one person alone. You can't do it the only one person. You have some many things to do. You've got to bamage your life and in your personal life. So it's like you just can't be able to spare all day promoting promoting.

4:56 Speaker 1: So I realized that helps a whole lot with my marketing plan and my strategies with that, and also just the word of all people putting out the word you know, hey, looks check her out what she's doing. And it's just just been amazing. It's been really supportive and it's been an interesting situation.

5:11 Speaker 2: Do you enjoy that part of it because a lot of musicians don't like doing the you know, they'll do it, but they don't like doing that part of it, you know, the promotional part, or like you said, using Facebook ads, I'm someone who it's all fascinating to me. You know, I'm a musician. I played in a lot of bands, but to me, like all aspects of the business have always been fascinating to me. So I'll do anything and I don't mind doing it because I actually enjoy it. Do you do you enjoy it or is or is that part the promotional part is just something more you have to do to get where you're going.

5:43 Speaker 1: Yeah, definitely. And then you said you saw you're ultimusician, so you know more first hand how hard it is that you can get your self help there and people to pay attention to what she's doing. So I think, you know, by doing this now as kind of a strategy with Facebook ads or other ways of promoting yourself, I do have some way enjoying doing it because it gets you to know, like people to know that they're paying attention or engaging with music or engaging or contacting you like hey, you know, I want to check yourself out or and it's that source.

6:11 Speaker 1: So it's it's and I thought about this somebodys as well, like, you know, one thing we don't have anymore is technology wise, We're so focused on just putting that's it. I'm just kind of go to school. I like to meet people, like just engage with them and get to know what they're like, you know, talk to them like your friends, your supporters. And we don't have that anymore. Seed, so I mean we should have that more of it.

6:32 Speaker 2: Yeah, and tell me about a brand new me this is Is this a full album that you've released or is this an EP or what? What is this exactly?

6:42 Speaker 1: Yes? Yes, so this album is a full album. It has ten songs, and this is actually long way way. It's been a long way, like holding up like it's been a while. I finally get this album out and it's just a phenomenal doing music as you guys heard things so plain that. And it has other amazing tracks on the Young Girl as a Lot, as Lot as a body, He is a lot of great other songs in there, big shots to Relens, but that's my producer for similar tracks on there, and all the producers have a chance to have, you know, worked on this album.

7:13 Speaker 1: But it's just amazing to see the feedback on it and the title of brandomly the constable of that, it's pretty much of me skating like like you know, it's a new leaf, new chapter, and it's a new way of looking at life differently in.

7:25 Speaker 2: Lessen excellent excellent. Did did you you mentioned delays in getting this done? I'm just curious, like what what what was holding things up?

7:38 Speaker 1: Yes, So one of the factors I was kind of going through it at the time before you I'm a release was the financial part, is to say, because as you know, like being an independent artist, you don't really have a backing or support in essence to help you invest into your you know, your projects or anything in that nature. So with this, I had to financially put all the money behind back on this project. And now I'm starting to appreciate the feedback and the love and support with this, which has been a long time coming.

8:07 Speaker 1: But it's just amazing to see now it's worth it.

8:09 Speaker 2: Yeah, yeah, absolutely, And there's so you said, there's ten tracks on the album correct, Yes, yeah, Were these all recorded in the same studio or did you kind of mix it up as far as what the process was.

8:25 Speaker 1: For the most part, yes, it was at one particularly Eddie. He was an amazing engineer on this project as well. And you know, it was just years and amazing and this has been something we've been doing this since last year's album and to finally getting completed and put it out there, it was just the journey was amazing as also. It was all but it was worth it.

8:47 Speaker 2: Yeah, And you learn a lot along the way with something like that, right, you know when when things I mean that's the thing, when not not just in music, but in anything in life, when things don't necessarily go as quickly as you'd like or quite as planned, at least you learn you know as you're going what can what can hold you up, and what can what to prepare for and you know in the future and whatnot. So there's always learning involved, which is a good thing. It's silver alzed. And then once you come up which and then what you come out with is uh is uh worth it?

9:18 Speaker 2: Did did you work with you mentioned a producer. Did you work with the same producer on all the tracks or did that change?

9:25 Speaker 1: Uh? No, No, I've been working for a good many years now and with this album, I think it was a two or three songs. He produced this other artist artist, other producers I've worked with, also a new producers that I worked with, and you know, the song is just we get Chest to hit. The album. The sound is totally different and when you hear the vocals, you see the growth in the vocals is totally expand and it's just like a whole new Christian sound of house.

9:52 Speaker 2: Okay, So it sounds like has your approach changed over the years, because it sounds like this is an evolution for you, which makes sense because you know the the albums called the brand New me as as your approach in terms of singing, as that specifically changed over the years, because you were talking about the vocals changing.

10:10 Speaker 1: Yes, yes, definitely, since you know where we're beginning. You know, my other projects is done. I don't just like, I don't really discredit that because this is who I am, my journey. But I feel like this album particularly now that's all now, I think it's really shown, uh, the the amount of growth as they say as me as in my artistry in my songwriting and you could. You're definitely here. It the difference in the change, but it's definitely more stronger polity.

10:37 Speaker 2: Yeah, so it sounds like you're more confident with it. Yeah, No, that that's that's great. And uh so, uh we're gonna we're gonna close out in a moment. We've we've we've got a busy show today, but we are gonna play this. We're gonna play this track. You are the one in a moment. But vo g, what should people know about how to keep up? Like I said, you've got a lot going on. What should people know about how to keep up with you online? Any? And do you have anything coming up? I don't know if you have any live performances, if you're doing any songs from this album live, but anything our listeners should know about.

11:12 Speaker 1: Yes, definitely. So Actually, as we speak, I won't be performing definitely next year for the new songs. I'm still working on that. But as we speak, I do have a toy drive coming up next Sunday on December fifteenth, and I won't take the place here in New York City down come hand and we'll be having toys, thank you, thank you. We'll be having toys. We're having live performs from other artists and you know, families and kids will be come in and get their toys and then you know, just the celebration of joy Christmas for that.

11:40 Speaker 1: So I'm very excited for that. That'll be from four pm, I think with n PM, so it was interested. I also in my information by social media, you to find me at IG is at official Vero G. Also website is www dot verog music dot com. My artist page is at for Facebook at v E r O twenty eighty four and you know, you guys want to welcome to check it out if you want to follow me or book me or anything. Just definitely company there.

12:08 Speaker 2: Yeah, outstanding, outstanding. All right, well, Vero G. Congratulations on the new album and everything that you've got going on. And absolutely we're gonna thank you. We're gonna play this track. You're the one to close out. But hey, thank you so much for joining us today.

12:23 Speaker 1: Thank you guys again in the heptadays as well.

12:25 Speaker 2: Happy holidays. See you all right, Vero G. Thank you. We'll talk to you soon, I'm sure